School of Human Movement, Sport, & Leisure Studies
Richard A Maxwell Sport Media Project
The Richard A. Maxwell Sport Media Project is a hub for teaching, research, and service related to sport media. The Project benefits students and faculty at Bowling Green State University, and offers outreach and media consulting to area and regional groups that work with student-athletes.
Through collaborative efforts of the Sport Management program and the School of Media and Communication, BGSU students have the opportunity to learn such skills as sports writing, reporting, broadcasting, announcing, public relations, media relations, communication management and production. Faculty and other scholars have access to resources about the commercial and sociological aspects of sport.
The Richard A. Maxwell Sport Media Project hosts the NFL Boot Camp in conjunction with the National Football League Player Engagement program. During NFL Boot Camp, Bowling Green State University and the Maxwell Project hosted 23 current and former NFL players. The multi-day program offered these players an opportunity to prepare for a career in sport media. The program was designed to help improve and fine tune the players’ writing and oral commentary skills. Some of the players included:
- Brendon Ayanbadejo / Free agent
- Charlie Batch / Free agent
- Ralph Brown / Former (NYG, MIN, CLV, ARZ)
- Troy Brown / Former (NE)
- LaMar Campbell / Former (DET)
- Bryon Chamberlain / Former (DEN, MIN, WAS)
- Eric Crouch / Former (STL)
- Derrick Dockery / Free Agent
- Leger Douzable / Free Agent
- Jamie Duncan / Former (TB, STL, ATL)
- Andre Fluellen / DET
- Jay Foreman / Former (BUF, HOU, NYG, SF)
- Nick Ferguson / Former (NYJ, DEN, HOU)
- Kendall Gammon / Former (PIT, NO, KC)
- Ken Hamlin / Former (SEA, DAL, BAL, IND)
- Erin Henderson / MIN
- Tyoka Jackson / Former (MIA, TB, STL, DET)
- Austen Lane / JAX
- Ovie Mughelli / Former (BAL, ATL)
- Brady Poppinga / Free Agent
- Denard Walker / Former (TEN, DEN, MIN, OAK)
- Ellis Wyms / Former (TB, SEA, MIN)
- Michael Young / Former (ARZ)
A link to the NFL Press Release can be found here.
The Sport Media Watch provides students an opportunity to critically examine sport broadcasting and media. Students have commented on a wide array of sports and issues within our industry. The students improve their writing skills and their critical thinking while examining the issues of the day. Students also learn go beyond the face value of each story to identify potential biases and spotty coverages of these stories. A link to the Sport Media Watch Blog can be found here.
Lastly, The Richard A. Maxwell Sport Media Project host the various speakers on campus with an event entitled “A Conversation with …” In years past the Maxwell Project has hosted such industry professionals as:
- Ed Goren, Vice Chairman – Fox Sports
- Joe Horrigan, Vice Chairman of Communications – Pro Football Hall of Fame
- Dick Maxwell, Senior Director of Broadcasting (Retired) - National Football League
These speaking events allow students to learn more about the sport media industry and also students access to top sport industry executives.