'Extreme Entrepreneurship' coming to campus

They're touring college campuses on a bus, but these young people aren't making their money through music.

They are entrepreneurs who, in their 20s, have already been successful in business and are sharing their mindsets on the Extreme Entrepreneurship Tour, which is making an Oct. 11 stop at BGSU. Open to the public, the day's events will be held from 3-7 p.m. in the Lenhart Grand Ballroom of the Bowen-Thompson Student Union.

Presented by in association with Inc. Magazine, the tour was founded by Michael Simmons and Sheena Lindahl, 2005 graduates of New York University who have been named by Business Week as among the country's top 25 entrepreneurs under 25.

Also authors and the co-founders of Extreme Entrepreneurship Education, Simmons and Lindahl will lead two of the events. A “Dream Action Workshop” from 4-5 p.m. will help participating students come up with a viable business idea and an accompanying action plan. Then, from 5-5:30 p.m., participants will share their ideas with each other and partner up for a “Speed Networking Contest.”

Giving a keynote address from 3:15-3:45 p.m. will be Adam Witty, who started his first company, Advantage, out of his college dorm room. Advantage is now the parent corporation of Advantage Media Group, an author-owned publishing house; Advantage Networks, a full-service sports marketing firm, and TicketAdvantage, a provider of integrated ticketing systems and technology for teams, universities, leagues and venues.

Bowling Green businessman and BGSU alumnus Al Caperna, CEO of Century Marketing Corp., will help introduce the program at 3 p.m. and, from 6-7 p.m., he will join local entrepreneur Paul Clark for a panel discussion also involving student entrepreneurs.

Additional networking sessions are scheduled from 3:45-4 p.m. and from 5:30-5:45 p.m.

By providing inspiration and practical advice, the tour aims to spread an entrepreneurial mindset to college students and help them learn how they can apply that mindset to their lives regardless of career choice.

Food, refreshments and giveaways are also part of the event, which the College of Business Administration and the Dallas-Hamilton Center for Entrepreneurial Leadership are bringing to campus to expose students of all majors to opportunities in entrepreneurship.

For more information, or to register to attend, visit Additional information is also available at

October 8, 2007