BOWLING GREEN STATE UNIVERSITY


BGSU hosts broadcasters’ regional conference

Broadcast professionals from northwest Ohio will gather at the University Oct. 21 for the Ohio Association of Broadcasters (OAB) regional conference, to be held in the Bowen-Thompson Student Union.

This is the first time the OAB is holding regional conferences instead of one, statewide event, said Dr. Ewart Skinner, chair of the telecommunications department, which is hosting the event along with the School of Communication Studies.

The association is one of the nation’s top state broadcast associations, counting among its members 100 percent of Ohio TV stations and 90 percent of the state’s radio stations.

Along with OAB members, faculty and students may attend the conference and have the opportunity to network with broadcasting professionals.

Participants may choose from a number of sessions, including one in which they will hear from local broadcast leaders on “Broadcast Technology Trends.” Presenters will include Pat Fitzgerald, general manager of WBGU-PBS; Richard Sullivan, director of online marketing for WKYC-TV in Cleveland, and Cathy Stoner, programming director at Fox Toledo.

Another offering is an “OAB Labor Law Update,” presented by Vorys, Sater, Seymour and Pease, LLP, the OAB’s legal counsel.

Additionally, generational expert Chuck Underwood will present a full-day session on “Generational Marketing and Advertising Strategy.”

The keynote speaker for the conference is David Kennedy, president and CEO of Susquehanna Media Co., the parent company of Susquehanna Radio Corp. and SusCom. Kennedy, a BGSU alumnus and winner of the 2004 Broadcaster of the Year award given by Radio Ink magazine, will discuss diversity initiatives at Susquehanna Radio.

Students are invited to attend either a special morning session aimed at them or the OAB member sessions. They may also attend an afternoon career fair where they can have on-site interviews with representatives from broadcast TV and radio stations from northwest Ohio. The cost for students and faculty to participate in the conference is $20 and includes breakfast and lunch. The career fair is a
free event.

Pre-registration is required to attend the conference; there will be no on-site registration. For more information or to register, contact Dr. Louisa Ha, telecommunications, at 2-9103 or louisah@bgsu.edu .

October 17, 2005